About Big Brothers

Big Sisters

Founded in 1904 nationally, Big Brothers Big Sisters has been enhancing the lives of youth for over 120 years. We are recognized as the premier mentoring program worldwide, and we set the standards for one-on-one mentoring. The Shoals office opened its doors in January 1986 and has been serving children steadily ever since. Many relationships have been formed and lives changed...for Littles AND Bigs.



  • Our History

    For over a century, Big Brothers Big Sisters has been helping change kids’ perspectives and giving them the opportunity to reach their potential. And we have over a century of volunteers, donors, and advocates just like you to thank.


    It all started in 1904, when a young New York City court clerk named Ernest Coulter was seeing more and more boys come through his courtroom. He recognized that caring adults could help many of these kids stay out of trouble, and he set out to find volunteers. That marked the beginning of the Big Brothers movement.


    At around the same time, the members of a group called Ladies of Charity were befriending girls who had come through the New York Children’s Court. That group would later become Catholic Big Sisters.


    Both groups continued to work independently until 1977, when Big Brothers Association and Big Sisters International joined forces and became Big Brothers Big Sisters of America.


    More than 100 years later, Big Brothers Big Sisters remains true to our founders’ vision of bringing caring role models into the lives of children. And, today, Big Brothers Big Sisters currently operates in all 50 states—and in 12 countries around the world.


    Here is a look at our history, from the start:

    1902

    Ernest Coulter, court clerk, helps organize the first New York Children's Court; Ladies of Charity, later Catholic Big Sisters of New York, starts to befriend girls who come before the New York Children's Court.


    1903

    Businessman Irvin F. Westheimer befriends a young boy in Cincinnati, OH; seeds are formed for the start of Big Brothers in Cincinnati.


    1904

    Ernest Coulter founds the organized Big Brothers movement by obtaining 39 volunteers, who each agree to befriend one boy.


    1912

    The New York Times reports Big Brothers activity in 26 cities.


    1914

    Ernest Coulter embarks on nationwide lecture tour on behalf of Big Brothers; planning begins for a national Big Brothers and Big Sisters organization.


    1917

    The first national conference of Big Brothers and Big Sisters organizations is held in Grand Rapids, MI.


    1923

    Theodore Roosevelt, Jr., becomes treasurer of the Big Brothers and Big Sisters Federation;

    First motion picture based on a Big and Little Brother relationship is released by Paramount Pictures.


    1925

    President Calvin Coolidge becomes patron of the Big Brothers and Big Sisters Federation.


    1930

    Six hundred delegates attend a Big Brothers and Big Sisters Federation meeting in New York City.


    1934

    President and Mrs. Franklin D. Roosevelt become patrons of Big Brothers and Big Sisters Federation.


    1948

    Norman Rockwell produces the sketch that becomes a symbol for the Big Brothers Association.


    1951

    The Big Brothers of the Year program begins, Associate Justice Tom Clark of the U.S. Supreme Court and J. Edgar Hoover are named.


    1958

    Big Brothers Association is chartered by Congress.


    1970

    Big Sisters International is incorporated.


    1977

    Big Sisters International and Big Brothers Association merge, forming Big Brothers Big Sisters of America with 357 agencies.


    1984

    Big Brothers Big Sisters of America occupies its headquarters at 230 North 13th Street in Philadelphia.


    1985

    Big Brothers Big Sisters of America is honored with a commemorative stamp by the Postmaster General.


    1995

    Public/Private Ventures Study on Big Brothers Big Sisters Community-Based Mentoring shows measurable, positive results on youth who have a Big Brother or Sister, seminal research in the field of youth mentoring.


    1997

    President William J. Clinton holds Volunteer Summit in Philadelphia; Big Brothers Big Sisters plays key role.


    1998

    Big Brothers Big Sisters International is founded.


    2003

    President George W. Bush announces three-year $450 million mentoring initiative in his State of the Union Address.


    2004

    Big Brothers Big Sisters celebrates 100 years of serving America’s youth.


    2006

    First Lady Laura Bush stars in a public service announcement to recruit volunteers across the nation.


    2007

    Public/Private Ventures conducts a study on Big Brothers Big Sisters School-Based Mentoring program, reinforcing the value of strong, long-lasting relationships and leading to program enhancements.


    In a Super Bowl first, CBS, the NFL and Big Brothers Big Sisters joined forces to create a public service announcement that features the two coaches whose teams are competing in the game. Roughly 90 million viewers tuned in to watch the game and see Indianapolis Colts' Coach Tony Dungy and Coach Lovie Smith of the Chicago Bears underscore the importance of mentoring by referencing their real-life mentoring relationship.


    2010

    President Obama holds a White House National Mentoring Month Ceremony; Big Brothers Big Sisters attends and plays a key role.


  • Our CEO

    Gina D. Mashburn

    CEO


    Gina Denton Mashburn has a long history with Big Brothers Big Sisters of the Shoals. She served as Case Manager at the agency from 1989 until 1996, when she decided to forfeit her career to stay at home with her two boys. She is the proud mom of two grown sons, Houston and Ross and the wife of Tim Mashburn of Muscle Shoals.


    After her boys were both in school, Gina accepted a position with Sheffield City Schools as Mentoring Director for the Aim High Mentoring Program which partners with BBBS of the Shoals to provide mentoring services to “at risk” students. After eleven years with the school based program, Gina came on board as the CEO/Executive Director with BBBS of the Shoals in March of 2012.


    Some of her affiliations include:

    • Member of the Colbert, Franklin & Lauderdale County Children’s Policy Councils

    • Shoals Area Community Services Council.

    • Colbert County DHR Quality Assurance team 

    • Alpha Gamma Delta, Gamma Psi Chapter Alumni 

    • Redemption Shoals Church member

    • Big Brothers Big Sisters of Alabama State Association Past President

    • Appointed by Kay Ivey to the Governor's Task Force on Prevention of Sexual Abuse of Children


  • 2025 Board of Directors

    • Derrick Chatman - Board President

    • Mitchell Ryan - Vice President

    • Darla Jackson - Past President

    • Kristine Robinson - Secretary

    • Michael MacNeil - Treasurer

    • Michelle Hyde

    • Kaytrina Simmons

    • Timothy Wakefield

    • Chris Letsinger

    • Terry Buchanan

    • Kevin Partlow

    • Dianna Quinton

    • Ruby Adams

    • Donna Steele


    Honorary Members:

    Jacob Green - Honorary

    Mitch Hayes - Honorary

    Pam Fleming – Honorary


  • Our Main Office Staff

    Gina D. Mashburn

    CEO

    gina@bbbsshoals.org 

    cell 256-810-4358


    Nicole Hall

    Chief Development Officer

    nicole@bbbsshoals.org

    cell 205-540-0265


    Tina Nesbitt

    Program Manager

    tina@bbbsshoals.org  

    cell 256-394-7255


    Laura Dennis

    Enrollment & Match Specialist

    laura@bbbsshoals.org  

    cell 256-702-2362


    Sharlene Key

    Family Relations & Match Support Specialist   

    sharlene@bbbsshoals.org 

    256-627-6881


    Mary Lauren Davis

    Public Awareness & Recruitment Coordinator

    marylauren@bbbsshoals.org 

    cell 256-577-3556




  • School Based Mentoring Staff

    Beatrice Hardin

    Red Bay Buddies Mentoring Coordinator 

    Red Bay High School

    bea44nice@aol.com

    256-331-2270

    cell 256-324-8197


    Mandy Farris

    Golden Tiger BIGS Mentoring Coordinator

    Russellville City Schools

    mandy@bbbsshoals.org

    cell 256-668-3099


    Kelsey Weaver

    Aim High Mentoring Coordinator

    & Tiger Buddies Coordinator

    kelsey@bbbsshoals.org

    cell 256-710-5985


    Katie Stutts

    Aim High Match Support Specialist

    Sheffield City Schools

    katie@bbbsshoals.org


    Kary Pierson

    Falcon Friends Mentoring Coordinator & Match Support Specialist

    Florence City Schools   

    kary@bbbsshoals.org

    cell 256-810-9818


Our impact in numbers

154

Matches supported in 2024

35

Children on our waitlist

1000's

Of youth served since we opened our doors in January 1986

Our Incredible Staff

Our mission

To create and support one to one mentoring relationships that ignite the power and promise of youth.

Our Partners

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  • Partners

    Our Corporate partners keep mentoring alive!

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